But Elvira Iseli has got herself into a bit of a mess: she has promised various unemployed women a job, but soon realises that it's not as easy as she thought. Once again, Mrs Iseli's ingenuity is called upon. She founds a company and hires her protégés herself. However, it is completely unclear to her in which field this company could operate. A brilliant idea is needed. Why not get the money from where it is available, from managers and the upper class? This turns out to be a promising business model, because the concerns and needs of the upper class are diverse and specialised. But Mrs Iseli has the answer to such problems and also knows how to make a profit from them. (thetvdb.com)