The sitcom focuses on the lives of five overpaid and underworked employees at fictional advertising agency HHH&H. The uncontrollable urge-bag Keaton (Simon Farnaby) peruses the workplace for new conquests – everyone he hasn’t already had. Billy (Iain Lee), the intelligent underachiever, indulges in his role as the office menace. Spoilt neurotic Emma (Daisy Haggard) would like to break the glass ceiling, but only if it doesn’t damage her lovely hair. Boss Clive (Jarred Christmas), the most Australian man on the planet, exults in his position as the ridiculous manager. The hopeless, witless and feckless Greg (Adam Buxton) is the eager Account Director desperately aspiring to be as ambitious and amoral as his colleagues. Over the course of the series viewers will witness the five advertising degenerates battle their way through a variety of scenarios from having to sell a brown smelly ‘cockney cheese’ for disillusioned, aggressive and frightening cockney client, Jim (Lee Ross). Issues of beauty are tackled in episode two, as Emma becomes the ‘Head of Handsomeness’ and creates the ‘corridor of beauty’, placing the uglier colleagues in the boiler room. Later in the series Keaton, the Head of Global, becomes impotent as he learns that women are “somehow human too”. Keaton and Billy engage on a war of being impractical and battle it out to prove they are not mature and sensible. Emma embraces the new ‘Diet Stuff’ drink a little too enthusiastically and begins protesting against obesity. Billy experiences the frustration of writer’s block and Keaton sets out to steal his colleagues’ happiness.